While working at Experity, I had the opportunity to develop a wide range of visual content across multiple channels, including website, email, organic and paid social media, landing pages, print ads, collateral, and events. My tasks included designing data visualization publications that effectively communicated complex information in an engaging and visually appealing way. Additionally, I was responsible for developing the brand guidelines, sub-brand logos, and executing the new brand identity for Experity, which involved refreshing the company's visual identity to communicate its brand values and position in the market effectively. The result was a cohesive and modern brand that effectively communicated the company's commitment to providing top-notch healthcare technology solutions.